Repricing rules

Repricing rules are used to tell Price Guard how items should be repriced based on your matched competitors prices.

Enabling rules on a product

1. The minimum and maximum price that Price Guard can set your product price to. You can select min price to be calculated based on a minimum profit percentage if you'd like.
2. The cost price details are only required if you're using a calculated min price. Note that eBay and PayPal fees are also included in the profit calculation.
3. The minimum profit percentage of the final sale price.
4. You can base the search on either search terms or UPC. You may need to tweak the search to suit your item.
5. You will need at least one reprice rule, but you can have as many as you would like. The matching rule with the lowest price is the one that will be used when repricing the item.
6. You can sample the search results after changing the search terms.
7. Enable or disable repricing for this item.
8. The "Save" button will be visible if a setting has changed.

Search terms

Enter these terms in the same way you would directly in eBay. You can exclude terms as well, e.g. adidas shoes -socks

Conditions

Here you can specify criteria for allowing competitors. E.g. positive feedback % greater than 98%.

Sort

By default you will probably sort by lowest price. But you may also sort by "best match" which is the default sorting algorithm in eBay when you perform a sort. It will sort what eBay considers the best results at the top of the results.

Price comparisons

In general, all prices in Price Guard include the shipping component in the price. E.g. if one of your items is $50 + $9.50 shipping, the price shown in Price Guard would be $59.50.

The reason for this is so items that are free shipping can be compared as equally as possible with items that have an additional shipping charge.

When making price comparisons between your items and competitor items, Price Guard will attempt to find the cheapest shipping charge in both cases, and the purchase price + shipping charge total will be used to compare the prices.

The method used to find the cheapest shipping cost is generally using the item's location postcode, and getting the shipping rate for a destination of that same postcode.